Is the end (of book trade shows) near?
Category Archives: Being Green (Creation Stewardship)
- May 8, 2009
- by nick ciske
- Being Green (Creation Stewardship), Digital Shift, Marketing, News
- No Comments »
Publishers are cutting their trade show budgets way back, as evidenced by these announcements at Making Information Pay, a BISG conference. Trade Shows Targeted in Cost Cutting, Along with Catalogs and More Speaking at yesterday’s Making Information Pay conference, Sterling ceo Marcus Leaver declared, “I’m not going to Frankfurt. I’m going to send a very [...]
- May 5, 2009
- by nick ciske
- Being Green (Creation Stewardship), eBooks, Printing
- No Comments »
Some highlights with commentary in italics. A rough economy, changing reading habits, and a planet in peril are forcing book publishers to retool the way they do business. And self-publishers as well — how has the economy changed your publishing strategy? … Although you may have watched your house value decline and your rainy-day fund [...]

