Category Archives: Publicity

I included this picture as perspective, to remind myself about this crazy beautiful world we live in, to ground myself in people, not products. A while back, I asked via Twitter and Facebook this question: How do you balance blessing the Kingdom of God with marketing your wares? Is there such a thing? Here are [...]

The BelieversPress blog features Q & A sessions with the experts we work with, answering questions that you’ve asked. Have a question? Click the link in the sidebar to submit it! You asked: “I really feel like my book could benefit from some local media coverage — what can I do to get on my [...]

With all of the changes, emerging technologies, and new things to learn in our publishing world and in communications media as a whole, it is important to always have the “basics” in mind. Vince Lombardi – Basics of Football There is a legendary “fundamentals” story that is often retold about Coach Lombardi’s approach to football [...]

With all of the changes, emerging technologies, and new things to learn in our publishing world and in communications media as a whole, it is important to always have the “basics” in mind. Vince Lombardi – Basics of Football There is a legendary “fundamentals” story that is often retold about Coach Lombardi’s approach to football [...]

Is your Marketing Strategy: New & Improved…Tried & True… or Old & Tired…? Recently, Christian Retailing featured an article on “Self-publishing”. It outlined new developments and statistics and included highlighting some “big brand name” publishers who have become involved in self-publishing. And, predictably, it quoted some quite overused and outdated arguments against. But, one quote [...]

Last week, we offered a few thoughts to consider as you are publicizing your new book. It’s not easy work, and sometimes requires sacrifices to get the word out. This week, we will focus specifically on radio interviews, which are still one of the best ways you can get your message out about your book. [...]

1. You need to know Why You Want to be Published You must ask yourself and answer the question, “…why do you want to be published?” Some feel called to educate and inspire, while some want to “entertain” and tell a story, either fiction or non-fiction. And, the different callings and writer desires can combine [...]

FOR IMMEDIATE RELEASE New Publishing Model for Authors: Bethany Press Launches BelieversPress to Give Author’s Faith a Voice Bloomington, MN – Authors face an enormous challenge; a one in thousands chance of getting their manuscript published by major Christian publishers. Until now, the industry has only offered authors royalty and self-publishing models. Rejected authors are [...]

If you want your book to sell, you are going to have to make some sacrifices You’ve poured your blood, sweat and tears into your book; it’s your baby. It’s finally finished. It’s finally been published. It’s finally available to the public. Now the real work begins. (And you just thought you had it all [...]

Issuing a press release for a new book is a no-brainer. Word needs to get out! And a press release is one of the best ways to spread the word broadly, to every kind of media. Here are some basics to keep in mind, whether you’re crafting your own release or having Believer’s Press do [...]