Innovate with Integrity

Category Archives: Subsidy Publishing

Many industry insiders say that the traditional publishing model is broken. The speed of change taking place in recent years proves that even if it’s not broken, it is definitely evolving. And while those waves of change have and will continue to upset the status quo, the companies and individuals who recognize the inevitability (and potential benefits) of change will find creative ways to adapt and stay ahead of the curve. Those who do this well will keep the needs of their customers in mind and always partner innovation with integrity.

In a recent Publishers Weekly Email Newsletter I saw an ad for a poetry chapbook. It was a ‘boom box’ ad — a big square ad right in the middle of the text — which lists for $1,000. When I clicked on the ad, I was taken to a subsidy publisher’s bookstore… and my heart [...]